diversity, self-esteem, and realistic representation of girls in the media
A campaign by girls, for girls.
Say hello to Saudi Arabia’s first anti-domestic violence ad!
Translated in English, the text reads, “Some things can’t be covered: Fighting women’s abuse together.” According to the World Economic Forum’s 2012 Global Gender Gap Report, Saudi Arabia is currently ranked at 131 out of 134 countries for gender parity.
"The phenomenon of battered women in Saudi Arabia is much greater than is apparent on the surface. It is a phenomenon found in the dark. We want to achieve justice for all women and children exposed to abuse in all parts of the Kingdom."
(Source: The King Khalid Foundation)